2 posts tagged with "customer feedback"

In our previous post, we explored how traditional surveys fail to capture the depth businesses need for meaningful insights. The choice has always been binary: deep qualitative research with 20-30 participants, or shallow quantitative surveys with thousands.

AI-powered qualitative research studies are changing this equation, enabling businesses to conduct in-depth, conversational research with hundreds or thousands of participants simultaneously through comprehensive market research.

AI-powered research platforms like Agent Interviews aren't just a technical novelty; they offer practical solutions for gathering insights across a wide range of business functions. By enabling scalable, consistent, and in-depth qualitative research conversations, AI research agents open up possibilities beyond traditional research methods.

Let's look at some compelling use cases: